Meet the Author

Nebo had the good fortune to meet the folks from Portland, Oregon-based WebVisions at a meetup Monday night. Held at Gordon Biersch, we ran into an eclectic group of Atlanta web designers and representatives from leading agencies, many of whom are volunteering to put together the upcoming WebVisions event coming to Atlanta on November 17-18. Local organizers include Andrew Hinton (Macquarium) and J Cornelius (Atlanta Web Design Group).

Last week, we threw out this question to our networks on LinkedIn and Facebook and received a great variety of responses. Feel free to add to the discussion in the comments below.

Brian Easter, CEO of Nebo Agency, had the opportunity last evening to speak to marketing juniors and seniors at Emory University’s Goizueta Business School. He joined a panel of distinguished companies and agencies who talked about their businesses and what they’re looking for in an entry-level employee.

Talking to the students was a blast. Their enthusiasm and talent was on full display. They largely have an understanding of the business world they will soon join. Their questions revealed some myths and misperceptions about what is and isn’t important in finding a job and working for an agency. Some common themes emerged in these discussions that we’d like to share with a wider audience. These tips should be helpful for marketing students thinking ahead to their first job.

The rules have changed. At the September 15, 2011 TAG Marketing “State of the Media” panel, business reporter Kristi Swartz (Atlanta Journal-Constitution), technology and healthcare writer Urvaksh Karkaria (Atlanta Business Chronicle), and I-Team Consumer Reporter Dana Fowle (FOX5) joined media consultants Mike Rothman (Securosis) and Grayson Daughters (WaySouth Media) for an important discussion on how media interacts with business in 2011. Here are several “new rules” that you may not have expected. If you don’t follow them, your marketing and public relations attempts may be futile.

Every time Nebo launches a new website, we hit our gong. It is loud. And no matter how many times we launch a new site, the gong always startles us.

Clearly, ringing the gong is a celebration of another finished site, another achievement by our award-winning design and development teams. But we also ring it to celebrate work that is easy to take for granted.