Meet the Author

Mothers make the world go round. They’re the ones who made Nebo come to life — literally. They brought us into this world, made sacrifices we couldn’t imagine and worked tirelessly to give us the things they never had. Without them, we wouldn’t be the talented designers, writers, marketers and humans that we are today.

And truth be told, our moms are also some of our most devoted blog readers.

They like and share like it’s their job. They leave lots of nice comments and fight off internet trolls (at least my mom did). And even though they’re still using Internet Explorer, they read entire blog posts about analytics — whatever that is — because they love us that much.

So this Mother’s Day, we’re honoring the moms of Nebo with a blog post all about them. We asked our employees to submit their favorite stories about their mothers. Some are touching, some are funny, and all of them remind us of why our moms are the best.

We included a few of these amazing stories below, but you can click here for the complete collection.

Hi there. Hey, hello.

I know we just met, and I would hate to come off as rude, but I want to get straight to the point. If you’re a writer (or an artist, or any other creative type) I’ve got some good news for you. And I’ve got some bad news.

Let’s rip off the bandaid and do the bad news first:

Nobody gives a fuck.

Advertising at its best does more than promote a product or precisely target a demo. It does more than generate impressions or make us laugh during the Super Bowl. Great advertising inspires. It uplifts. It brings out what is best in us and who we want to be.

With that in mind, we selected 10 campaigns created by brands and agencies across the globe that inspired in 2017.

If you’ve ever walked into a conference room to find yourself surrounded by inflatable dinosaurs…

If you’ve ever opened the kitchen fridge and found a Zombie Baby staring back at you…

If you’ve ever watched a banana catch a ride from Evil Knievel…

You must be an employee at Nebo.

Halloween is a holiday that we take seriously around the office. It’s our unholy Christmahanukwanzaakah, and we look forward to it all year round.  We host a pumpkin carving contest, a bake-off and, of course, go all-out on getting dressed up (and judging the few people who don’t).

It’s been said that America has no culture of its own. Three days ago, I thought that was true. After all, even the most ‘Merican of the ‘Merican traditions come from everywhere but America. Fireworks come from China. Hot dogs were invented by the Germans. Baseball — that great national pastime of ours — was first played in England. And Justin Bieber is from Canada.

For the 4th of July, I set out to write a post debunking so-called “American” culture and traditions. But in the words of the Scots poet Robert Burns (words later stolen by dirty thieving American John Steinbeck — go figure), “The best laid plans of mice and men often go askew.”

Instead, I found a story that represents everything America stands for. It is a tale of entrepreneurship and the great Melting Pot; of the American Dream; of fast food, corn syrup solids and red dye 40.

It is the most American story of all time: the story of the Flamin’ Hot Cheeto.